A native of Richmond, VA, Sruli studied theatrical acting, art, and film at UT Austin, where he graduated with honors from the Department of Radio Television & Film. He studied at the Mayanot Institute of Jewish Studies, and received a Bachelor's in Divinity from the Rabbinical College of America. Most recently, Sruli earned a Dipoloma for Advanced Studies in Character Animation from Animation Mentor, the groundbreaking online school.

In 2010, Sruli founded GoodName Pictures, dedicated to preserving and retelling classics from the Jewish storytelling tradition.

Sruli is currently co-producing the animated adaptation of "Hershel and the Hanukkah Goblins" with four time Emmy-winning executive producer David Kirschner.