Growing up in Richmond, VA, Sruli passionately pursued theater and fine art.

He graduated with honors from UT Austin's film program, and from Animation Mentor, the groundbreaking online training program taught by professionals at Disney, Pixar, and ILM.

His interview in their November 2007 newsletter caught the eyes of industry professionals, and Sruli was soon collaborating with top creatives in the film, television, and interactive industries - producing, animating, and consulting on everything from printed illustrated picture books to high-end CGI. 

Since 2013, he has collaborated with Shmideo, a gonzo media production team the Huffington Post compared to a Jewish Monty Python. Their newest collaboration, The Puppet Foundry, is set to launch in 2017.

He recently produced the horror short Help Me, First with director Mike Gasaway and executive producer Tim League, which premiered at 2016's Fantastic Fest to enthusiastic audiences.

Other projects include: the animated adapatation of holiday favorite Hershel and the Hanukkah Goblins with director Saul Blinkoff (Doc Mcstuffins), and a documentary project about blues guitarist Jimmy D. Lane with filmmaker Brian McClure (StudioBDC).

Sruli also dabbles in the music industry - promoting, booking, and playing harmonica for Chillent, a "Jewish soul stew" of klezmer, jazz, funk, and blues. 

He lives with his patient wife, three kids, and shih-poo in Mr. Rogers' neighborhood in Pittsburgh, PA.