Born and raised in Richmond, VA, Sruli spent his youth doodling and making short films with a Fisher-Price Pixelvision camera.

He graduated with honors from UT Austin's film program, and later from Animation Mentor, the groundbreaking online school. His interview as the featured student in their monthly newsletter found Sruli connecting and collaborating with some of the top creatives in the film, television, interactive, and animation industries. 

In 2013, he co-founded Shmideo with puppeteer Dovid Taub and writer DovBer Naiditch. Their crowdfunding campaign earned a top spot on the Indiegogo website, and HuffPost compared their subversive comedy to a "Jewish version of Monty Python." 

In 2016, he produced the horror short Help Me, First with director Mike Gasaway (Jimmy Neutron) and executive producer Tim League (Drafthouse Films). Co-starring genre favorite Lori Cardille (Day of the Dead), and featuring make-up by Pittsburgh's celebrated TolinFX, the film premiered to enthusiastic audiences at Fantastic Fest in Austin, TX. 

Other projects include: the animated adaptation of holiday favorite Hershel and the Hanukkah Goblins with director Saul Blinkoff (Doc Mcstuffins), and The Grateful Yid: Once in a While You Get Shone the Light, a documentary with producer Stuie Wax (Midnight Music) and DP Saul Sudin (Punk Jews).

His writing has been featured on Chabad.org, and Jew in the City, and he's interviewed for HevriacastPgh Jewish Chronicle, LA Times, and Times of Israel.

Sruli also co-manages and plays harmonica for Chillent, a genre-defying mix of funk, jazz, blues, rock, reggae, and traditional Jewish melodies. Their debut album, Jewish Soul Stew, is currently available on Spotify, iTunesAmazon, and Google Play.

Their follow-up album, Live Chillent: Vol 1, will be available winter 2019. 

After nearly two decades in Pittsburgh, he recently moved to Miami with his wife, three kids, and shih-poo.