Born and raised in Richmond, VA, Sruli spent his youth doodling and making short films with a Fisher Price PixelVision camera. He graduated with honors from UT Austin's film program, and continued his studies at Animation Mentor, the groundbreaking online school founded by Pixar animators. 

His interview as the featured student in the school's newsletter caught the attention of industry professionals, and Sruli was soon networking and collaborating with top creatives in the film, television, and interactive industries - producing, animating, and consulting on everything from illustrated picture books to high-end CGI. 

Sruli was a founding member of Shmideo, a gonzo media production team the Huffington Post compared to "a Jewish version of Monty Python." In 2016, he produced the horror short Help Me, First with director Mike Gasaway (Jimmy Neutron) and executive producer Tim League (Drafthouse Films). The film co-starred genre favorite Lori Cardille (Day of the Dead), and premiered at Fantastic Fest to enthusiastic audiences.

Other projects include: the animated adaptation of holiday favorite Hershel and the Hanukkah Goblins with director Saul Blinkoff (Doc Mcstuffins), a documentary with director Brian McClure (StudioBDC) about criminally underrated blues guitarist Jimmy D Lane, and a new video series spotlighting Pittsburgh's excellent live music scene.

Sruli also promotes, books, and plays harmonica for Chillent, a genre-defying mix of klezmer, funk, jazz, rock, and blues. Their debut album, Jewish Soul Stew, is currently available for streaming and purchase.

He lives with his patient wife, three kids, and shih-poo in Mr. Rogers' neighborhood in Pittsburgh, PA.