A native of Richmond, VA, Sruli studied theater and art before graduating with honors from UT Austin's prestigious film studies program. He went on to receive an Advanced Diploma in Character Animation from Animation Mentor, where he was taught by professionals at Pixar, Dreamworks, and Sony Imageworks. The school honored him as the Featured Student in their November 2007 Newsletter.
Along with his good buddies DovBer Naiditch and Dovid Taub, he is a founding member of Shmideo, a radically different marketing/production company that uses comedy, puppetry, and animation to make any kind of content fun and engaging. Successfully crowdfunded in the Summer of 2013, their original videos have appeared in the Forward as well as the Huffington Post, who compared them to a Jewish Monty Python.
As a producer/director, he is currently developing an animated adaptation of Eric Kimmel's classic children's book Hershel and the Hanukkah Goblins, with director Saul Blinkoff (Disney's Doc Mcstuffins).
In addition to his film and animation work, Sruli has been a student of the diatonic harmonica for over twenty years, playing with the likes of Matisyahu, Peter Himmelman, Soulfarm, Preach Freedom, Donny Cyrus, and many legends of the Pittsburgh area jam-scene - often accompanied by virtuoso guitarist Gedaliah Aronson.
He is a graduate of the Mayanot Institute of Jewish Studies and the Rabbinical College of America, and can often be found teaching at the Tzohar Seminary for Chassidus and the Arts.
He resides with his wife and three kids in Mr. Roger's neighborhood, in Pittsburgh, PA.